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Channel: Zephyr 47 | Marketing Automation, Demand Generation, Content Marketing » Uncategorized
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Three Solutions Categories that Create Customer Value

Adding value to products and services are one of the best ways to differentiate a business and grow revenues.  There are three ways to create customer value: Solutions that Increase Customer Revenues...

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Interview with Brian Hansford: 5 Tips on Lead Nurturing for the Complex Sale

Z47 Note:  This interview originally appeared in Manticore Technology’s Funnel Focus blog.  We have posted here as well. In the B2B market, long, complex sales cycles come with the territory and can...

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